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halara

Current Job Openings
Brand Manager
New York, United States (Remote)
The halara branding team is looking for an experienced brand/marketing manager to help develop, evolve and grow the fashion apparel brands of the halara. The Brand Marketing Manager will be working in a fast-paced environment with teams located globally.
Responsibility:
  • Develop scalable and effective brand strategies, including positioning, architecture, naming, brand stories and creative messaging for doublefs' brands, portfolio, and individual products
  • Plan and execute multi-channel marketing campaigns to reinforce and brand image in target consumers' mind
  • Design and deliver creative briefs and art direction, search for and work with creative partners internally and externally to translate brand/marketing strategies and stories into consumer-facing creative assets
  • Become an expert on brands, products, target customers
  • Partner with the Growth team and the Operations team to translate brand strategy and story into tactical plans for implementation
  • Be a brand evangelist: ensure brand strategy and story is reflected in work and activities across the company
Qualifications:
  • 4 - 6 years of brand strategy at a leading consultancy, agency, or in-house brand team with experience delivering creative brand/marketing campaign assets
  • Bachelor's Degree required
  • Possesses strong creative network connections in target maketing area, to ensure quality of produced brand creative assets
  • An independent, strategic, and creative thinker who is a strong team player (no job is too small or too large) and is willing to take initiative and additional responsibilites
  • Experience designing and developing effective, measurable brand-building strategies
  • Experience managing multiple high-profile, cross-functional projects simultaneously
  • Exceptional interpersonal communication skills
  • Is forward-thinking, proactive, extremely organized, has an obsession for detail
  • Industry experience in consumer brands such as fashion apparel, cosmetics etc. preferred, especially athleisure brands
 
 
Brand Partnership Manager
New York, United States (Remote)
The halara branding team is looking for an experienced Brand Partnership manager to help develop, evolve and grow the fashion apparel brands of the halara. The role will be working in a fast-paced environment with teams located globally.
Responsibility:
  • All kinds of co-branding/collab with brands, top influencers, celebrities, IPs, other relevant apps.
  • Work with PR agency on all year round PR release about the brand, about the product; seeding with celebrities and top tier influencers.
  • Social Listening/Social Media Analytics,consumer review platforms monitoring, and crisis management.
Qualifications:
  • Around 2-4 years co-branding experience has proven track record in growing brands, particularly in building relationships with media and creating successful cases with brands sharing similar target audience to build brand reputation.
  • Industry experience in consumer brands such as fashion apparel, beauty care and wellness industries is preferred
  • Bachelor's Degree required
Please send your attached CV to staffing@doublefs.com with title: job title + your name